Intakery / CASL Policy

CASL Policy

How Intakery complies with Canada's Anti-Spam Legislation when we send commercial electronic messages. Last updated April 29, 2026.

What CASL is

Canada's Anti-Spam Legislation (CASL) regulates the sending of commercial electronic messages (“CEMs”) — emails, SMS, and similar messages that promote a product, service, or business opportunity — to recipients in Canada. CASL requires senders to obtain consent, identify themselves clearly, and provide a working unsubscribe mechanism in every message.

Intakery's product helps law firms send CASL-compliant outreach to their own leads. This policy describes how Intakery itself complies with CASL when we send messages to you.

When CASL applies to messages we send you

CASL applies to any commercial electronic message we send to a Canadian recipient. This includes:

CASL does not apply to purely transactional messages (for example, a one-time confirmation that we received your contact form) and does not apply to messages sent in response to your express request for information.

Consent

When you submit your email address to the Intakery waitlist, you are providing express consent under CASL to receive commercial electronic messages from Intakery about the product, the launch, and related offers. We treat this consent as granted at the time of signup, recorded with the timestamp and a salted hash of your IP address as evidence.

We do not buy, rent, or scrape email addresses. Every message we send is to a recipient who has explicitly opted in.

Identification

Every commercial electronic message we send will clearly include:

Unsubscribe

You can withdraw your consent at any time. Every commercial email we send will contain a one-click unsubscribe link. Unsubscribe requests are honoured immediately, and in any event no later than ten (10) business days after receipt, as required by CASL.

If you cannot find an unsubscribe link, or if a request has not been honoured, email michael@intakery.com with the subject line “Unsubscribe” and we will remove you from all marketing lists within 24 hours.

Record keeping

We retain a record of consent (the timestamp and source of your waitlist signup, plus the salted IP hash) for at least three years after the consent is given or last used, in line with CASL recommendations. These records are used solely to verify consent in the event of a regulatory inquiry.

SMS and the Intakery product

Intakery's eventual product sends SMS messages on behalf of client law firms. Those messages are governed by the firm's own consent records, by CASL where applicable, and by TCPA in the United States. Once you become a paying client, our data processing agreement covers our shared CASL responsibilities in detail.

Reporting a CASL concern

If you believe a message from Intakery violates CASL, contact us first at michael@intakery.com and give us a chance to correct the problem. You also have the right to file a complaint directly with the Canadian Radio-television and Telecommunications Commission (CRTC), the Competition Bureau, or the Office of the Privacy Commissioner of Canada.

Changes to this policy

If we make material changes to this policy, we will update the “Last updated” date at the top and notify waitlist members by email. Continued use of the site or continued subscription to messages after changes constitutes acceptance of the updated policy.

Contact

CASL questions, unsubscribe issues, or consent concerns: michael@intakery.com.